We understand the power of video and that’s why we pride ourselves on creating compelling, interesting, and emotionally engaging storytelling that can make your business come to life online.
Your project, the most exciting part. Here you will find a breakdown of your project with the aims and objectives clearly laid out alongside how we’ll go about bringing the project to life, alongside additional tips for success.
This timeline will guide the project from start to finish with all the key milestones and actions. This will ensure everything is kept to schedule and make the process as smooth as possible.
Here you will find the total investment required for the production. You will find a full comprehensive breakdown of the costings for each activity within the production process from start to finish.
TV is dying. A new unstoppable wave is upon us. The overwhelming rise of digital media is here to stay, and with it comes generations who spend significantly more time online. The digital revolution has undeniably changed the way we consume video forever. This radical shift presents an immense opportunity to reach more people than ever before. Narce Media are a team who have been engrossed throughout the birth of the digital revolution. We deeply understand the value new media channels can bring and the ins and outs of producing successful video.
We understand the power of video and that’s why we pride ourselves on creating compelling, interesting, and emotionally engaging storytelling that can make your business come to life online.
A key mantra of ours is “What’s the point of having a great video if nobody sees it?”. We take this very seriously. Our team provides all the support you need to maximise your reach and ensure your videos give serious return on your investment.
Aston University Smarterials program “Promoting Functional Materials in SMEs”, is here to help small to medium sized companies develop and grow their business through a partnership built on research, testing and expertise in material science.
The program gives SMEs access to some of the leading academic minds in materials and other disciplines (see below) plus the use of state of the art labs for testing , all of which are vital to develop new and improve existing products.
The Industry Clubs allow organisations to build long-term strategic partnerships with Aston University and their students.
Mechanical Engineering and Design group
The Mechanical Engineering and Design group at Aston is at the forefront of engineering education employing the modern CDIO (Conceive-Design-Implement-Operate) teaching philosophy.
The Chemical Engineering and Applied Chemistry Department
Chemical Engineering and Applied Chemistry (CEAC) at Aston has an outstanding reputation, both for high-quality teaching and for research. Our Chemistry courses were ranked 2nd out of 59 institutions for Student Satisfaction (Complete University Guide 2020), and our Chemical Engineering courses were ranked 12th in the UK (Guardian league Table 2020). Both the Institution of Chemical Engineers and the Royal Society of Chemistry have given our programmes full accreditation
Aims and objectives:
To film and create compelling video content around the “The Industry Clubs”
To create content which builds brand awareness around The Industry Clubs, increasing social impact and the amount of companies signing on as partners for job placement and research studies.
The video series will include pricing options on:
x2 Promo Videos
x3 Case Study Videos
x9 Innovation Ads
SMEs & Multinational Companies
Desired Impact
University Staff
Desired Impact
University Students
Desired Impact
x2 First Party Filming Promo
x3 Case Study Videos
x9 Innovation Ads
Idea Brainstorm
X2 Promo Videos
Cinematic Feel and tone
Tone of voiceover “Imagine unlocking the potential of tomorrow, today.”
Cutting Edge, Inspirational, calling to action
Ignite change
Suggested Themes to Capture-
Option 1: Tone of Script: Lenovo
https://www.youtube.com/watch?v=V0nV816_D6k
Option 2: Tone of Script: Tesla
https://www.youtube.com/watch?v=OU368YgQb-M
First Party Filming + Graphics Example:
Tesla: https://www.youtube.com/watch?v=z1CVKKd5p-c
FitBit: https://www.youtube.com/watch?v=PxpxRoWmjq8
1.5 days filming per promo – 0.5 days allocated to film each video, x1 student, x1 industry, x1 academic per project (this footage can be utilised for further case studies as well)
Optional Other Videos:
2-3 minute Case Study videos:
(Further 0.5 days filming needed for each individual filmed for further case studies)
First Party Filming and Graphics
Example: https://www.avfc.co.uk/news/2020/december/Club-announce-launch-of-Villa-Vision/
Smart Materials Innovation Campaign: Brand New type of video
1 minute Videos featuring the innovations of Smart Materials that can help keep a company’s R&D ahead of the curve.
A combination of First Party filming and graphics
One Video on Each of the Following:
Up to 3 piece camera set up shall be used. Dependant on filming requirements we would use Canon Cinema camera’s (C200 / C100) or Sony (A7S range) for more cinematic styling.
Where appropriate we would integrate animation, graphics and ‘B-Roll’, supplementary footage to add to the story
Sound FX shall be used where appropriate to draw the viewer deeper into the experience, Some FX could include: interactive sound design, risers, bass drops, appropriate ambient sound
Impactful music track which compliments the style of video will be chosen. Changing music tracks to compliment the mood if required – e.g. a more sombre sound track during a challenge being depicted and a more uplifting track during an achievement.
Subtitles will be added to all versions to ensure maximum engagement for those viewers who are watching without sound.
We will ensure the video deliverables are given in multiple dimensions and are fit for purpose when distributing on each social media platform, for example: 9:16 ratio for Instagram TV/Stories & 4:5 version for Instagram posts and Facebook posts, 16:9 for LinkedIn. (see diagram)
17/03/2021
18/03/2021
18/03/2021 – 19/03/2021
22/03/2021 – 22/04/2021
22/03/2021 – 03/05/2021
03/05/2021 – 17/05/2021
17/05/2021
Hooray!
Where necessary, the Buyer shall pay for the Service Providers out of pocket expenses including; fuel @£0.45 per mile, congestion, parking fees, and subsistence (catering and accommodation)
They feel like they’re part of our team, they understand us, they understand what we’re looking for and the product they have provided us has really shone through as a result of that.
The guys at Narce took time to understand my business and to get to know me. I use Narce for my social media campaigns, they bring a lot of ideas and are really fun to work with.