Outstanding video

Your Video Journey Starts Here.

Who are we?

We understand the power of video and that’s why we pride ourselves on creating compelling, interesting, and emotionally engaging storytelling that can make your business come to life online.

Your Project

Your project, the most exciting part. Here you will find a breakdown of your project with the aims and objectives clearly laid out alongside how we’ll go about bringing the project to life, alongside additional tips for success.

Timelines

This timeline will guide the project from start to finish with all the key milestones and actions. This will ensure everything is kept to schedule and make the process as smooth as possible.

Your Investment

Here you will find the total investment required for the production. You will find a full comprehensive breakdown of the costings for each activity within the production process from start to finish.

This is who we are. 

 

TV is dying. A new unstoppable wave is upon us. The overwhelming rise of digital media is here to stay, and with it comes generations who spend significantly more time online. The digital revolution has undeniably changed the way we consume video forever. This radical shift presents an immense opportunity to reach more people than ever before. Narce Media are a team who have been engrossed throughout the birth of the digital revolution. We deeply understand the value new media channels can bring and the ins and outs of producing successful video. 

We understand the power of video and that’s why we pride ourselves on creating compelling, interesting, and emotionally engaging storytelling that can make your business come to life online.

We’re all about seeing real results.

A key mantra of ours is “What’s the point of having a great video if nobody sees it?”. We take this very seriously. Our team provides all the support you need to maximise your reach and ensure your videos give serious return on your investment.

 

Your Project.

Aston Villa – LT video

Business overview:

Letou is a fully legally licensed global gaming brand with offices worldwide. Established in 2004, Letou was the one of the first Asian companies to provide cash-based online gaming entertainment services and enjoys an international player base and strong market share. As industry pioneers, Letou focus on serving players worldwide with premium-quality gaming entertainment around the world. Letou holds gaming licences in Europe and Asia, heavily regulated e-gaming jurisdictions, recognised globally for their stringent standards. Letou is passionate about sport but we also want to give something back to communities and we know how powerful sport is to create social change.

Video Project Aim

  • Create a punchy and engaging video to showcase the collaboration between the sponsor and the club
  • Increase awareness of the brands partnership 
  • Be seen and engaged with by 

Who’s viewing?

Persona 1

B2B Partners 

Desired Impact

  • To understand the partnership between the club and sponsor.
  • To appreciate the value of the premium partnership.

Persona 2

General Public Asia 

Desired Impact

  • To recognise the credibility of the LT brand through the affiliation with Aston Villa
  • To feel inspired to engage with the content and use their betting platform. 

Persona 3

General Public UK

Desired Impact

  • To understand the partnership between the club and sponsor
  • Reinforce to the UK fanbase Aston Villa is a global brand. 

 

What’s the big idea?

Video Requirements:

Requested: 

  • 1 x Promo videos – (1-2) mins

 

Idea Brainstorm

LT promo videos (0.30 – 1.30 mins)

  • Utilise Aston Villa stock and graphics to create a high impact and fast paced video.
  • Use existing footage and have the LT brand fade in and out to different scenes, e.g. dribbling, shooting, passing etc.
  • Show Birmingham, utilise existing footage we have. 
  • John McGinn goal followed by triple 7 drop down – jackpot shot 
  • Include finale drone shot of LT branding in centre of villa park (note, this could be done physically or digitally) rising and rotating.

Visual design.

Cameras

For filming our go to is Sony’s Cinema camera range (FX6 / Fx9). All videos will be delivered in 4K and all interviews conducted will have a minimum of 2x camera angles.

B-roll

Where appropriate we shall integrate animation, graphics and ‘B-Roll’ as supplementary footage to add to the story

Audio design.

Sound FX

Sound FX shall be used where appropriate to draw the viewer deeper into the experience, Some FX could include: interactive sound design, risers, bass drops, and appropriate ambient sound. 

Music Track

Impactful music track/s which compliments the style of video will be chosen. Changing music tracks to compliment the mood if required – e.g. a more sombre sound track during a challenge being depicted and a more uplifting track during an achievement. 

Social optimisation.

As your video project be distributed across social media, we will optimise the video appropriately. Subtitles will be added to all versions to ensure maximum engagement for those viewers who are watching without sound.

We will ensure the video deliverables are given in multiple dimensions and are fit for purpose when distributing on each social media platform, for example: 9:16 ratio for Instagram TV/Stories & 4:5 version for Instagram posts and Facebook posts, 16:9 for LinkedIn. (see diagram)

Timelines.

Stage 1 - Proposal

12/02/2021

Stage 2 - Proposal Review

12/02/2021

A

Stage 3 - Sign Off

16/02/2021

Stage 4 - Filming

N/A

Stage 5 - Post Production

16/02/2021 – 16/03/2021

Stage 6 - Feedback Loops

16/03/2021 – 19/03/2021

Z

Stage 7 - Project Complete

19/03/2021

Stage 8 - Celebration

19/03/2021

Your Investment.

Note:

All expenses including fuel, congestion fees, subsistence and parking have been absorbed into the final totals. 

Recent Work

What our partners say.

They feel like they’re part of our team, they understand us, they understand what we’re looking for and the product they have provided us has really shone through as a result of that.

Jon Clarke

Managing Director, Cyance

The guys at Narce took time to understand my business and to get to know me. I use Narce for my social media campaigns, they bring a lot of ideas and are really fun to work with.

Robin Lines

CEO, RLA

Let’s Get Started

Ready To Make a Real Change? Let’s Make Something Great Together!